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Pay Per Click (PPC)search engines are a
highly effective way to attract cheap, targeted traffic to your website.
Pay Per Click is also referred to as pay for placement or pay for
ranking. The best and most popular pay per click
search engines are
Yahoo! Search Marketing (formerly Overture) and
Miva (formerly FindWhat). Lower-priced pay per click search engines
which also provide an excellent service are
GoClick and
Enhance Interactive
The success of Yahoo! Search Marketing and MIVA in providing
cheap, targeted website traffic has encouraged dozens of
other pay for placement, pay for ranking or pay per click search engines.
Often you can buy this search engine traffic for as little as 1 cent or 2
cents per click. Very popular search terms can cost much more on popular
pay per click search engines.
Pay Per Click Tips:
Start out with a small budget
Use daily or monthly limits
Read each PPC's program on how to
effectively set up keyword phrases for broad match and phrase match
targeting. These require the use of brackets or quotation marks around
your keyword phrase. This offers you more targeted results and can save
you money on useless clicks.
Enhance Interactive
Enhance Interactive has just undergone a site re-design featuring a new
and improved accounts area. You can participate in its LogoLink program by
including a logo graphic next to your listing. Listing your site with
Enhance Interactive will make your site visible to about 50% of the top 10
pay per click search engines. With Enhance Interactive's affiliate program
you can earn $15-$50 per sale with quarterly bonuses for good performers.
You can open an account for $50 and Enhance is currently offering a
$25
bonus to new advertisers.
Google AdWords
For local business or those
selling to a national or international customer base, you can connect with
new customers exactly when they’re searching for your products and
services, and you only pay when a prospect clicks on your ad.
SearchFeed
SearchFeed provides specialized tools that allow advertisers to create
campaigns from scratch or easily upload existing campaigns using the Bulk
Keyword Uploader and there are easy to follow online forms available for
adding smaller sets of keywords. You can start an account with $25. There
is a good affiliate program paying 35%-50% on bidded click throughs plus
5%-7% on referrals.
Miva
Miva distributes your keyword text ads throughout a distribution partner
network of hundreds of high-traffic websites including large search
engines such as CNET’s Search.com, Excite, Webcrawler, MetaCrawler,
Dogpile and Microsoft Internet Explorer Autosearch. They also partner with
specialty sites serving niche markets in order to drive the most targeted
traffic to your website.
You can start an account for as little as $25.
ABC Search
Findology
Open an account with $25 at
Findology and
they'll put $50 in your advertising account. Bids start at 1 cent. The
affiliate program pays 35% of gross search revenue generated.
GoClick
GoClick is a recommended pay per click search engine that is always
growing in traffic and having new tools and utilities added. You can have
bids automatically raise or lower based in a maxium set by you. Local
targeting is available; select from US/Canadian or worldwide specific
traffic. Easily set up sub-accounts for different URLs or sites with their
own set of keywords and bidding rules.
It is now easier to change titles, URLs, descriptions as well as add and
remove keywords and change bids in the GoClick accounts area. Got
thousands of keywords? No problems--use the readily available bulk
submission tool.
GoClick's Keyword tool not only helps you research more keywords, but also
estimates how much traffic you will receive at a given bid amount.
GoClick still lets you start an account with only $10 and bid from 1
cent.
7Search
7Search results appear in over 35% of the top 150 search engines in
English-speaking countries and Alexa shows it to have a significant amount
of traffic compared to other pay per click search engines. Services
offered to advertisers include immediate e-mail notification when you are
outbid for the top ranking on a keyword, a keyword generator tool, and a
1:1 banner exchange program.
Kanoodle
Kanoodle has partnerships with sites such as, NetZero, DogPile, CNET,
Metacrawler and Turbofind. Its non-paid listings are supplied by Inktomi.
You can start an account with $50.
ePilot
ePilot's results are displayed on partners' sites such as YellowPages.com,
Fitness.com, Index.com, Pageseeker, and many more.. ePilot's suite of
account management tools is designed for ease of use. You can start an
account with $100.
Search123
Search123 has great tools to help you control your pay per click
advertising budget. You can set a spend limit by the hour, day, week or
month. You can start an account with $25 and continue making deposits as
little as $5. |
